A Bold, Modern, Lightning-Fast Website for Roundseed

Project Overview

Roundseed is a specialist SEO agency in Cape Town that we partner with on high-level digital projects. Their team is focused on delivering measurable organic growth for clients through technical SEO, content strategy, and long-term optimisation.

They needed a website that reflected their expertise: clean, fast, search-friendly, and built with a future-proof WordPress setup.

They approached us with a new design and wanted to rebuild their online presence with a modern design and a lightweight, block-based WordPress structure that could grow alongside their business.

The Goal

Roundseed provided the design, and wanted a website that would:

• Position them as a leading SEO partner
• Showcase their services clearly and professionally
• Load fast and perform well in search engines
• Be easy for their team to maintain and update
• Use a clean, modern, minimal design that aligns with their brand

Because SEO is at the core of their work, site speed, structure, and clean code were essential, not optional.

Our Approach

To ensure the new website would be visually sharp, technically strong, and extremely performant, we built the entire site using:

Core WordPress Blocks

No heavy page builders. No unnecessary bloat.
This ensures long-term stability and keeps the site light and easily editable.

Custom-Designed Gutenberg Blocks

We created tailored blocks for key sections of the site, giving Roundseed the flexibility to add content and scale the site as their services grow… All while keeping the brand consistent.

A Performance-First Strategy

We focused on minimal scripts, optimised assets, and clean, semantic HTML, resulting in a site that loads extremely fast and scores highly in Lighthouse and Core Web Vitals.

The Result

The finished Roundseed website is:

• Blazing fast, built with a lightweight custom theme
• Search-optimized from the ground up, supporting their SEO-driven brand
• Clean and professional, with a modern aesthetic
• Fully editable, thanks to custom WordPress blocks
• Built to scale, with flexible architecture for future growth

The result is a site that not only looks great, but performs exceptionally well, giving Roundseed a strong platform to support their SEO clients and upcoming expansion.

A Strong Ongoing Partnership

Because we collaborate closely with Roundseed on client SEO and development projects, this website also strengthens our long-term partnership. It gives them a professional online presence that aligns with the quality of their work, and demonstrates the same performance and standards they deliver for their clients.

We look forward to continuing to work together as they expand their services and brand.